Monday, June 22, 2009

Secrets to Profitable Niche Markets

The old saying “Riches are in the Niches” is very true. What would you rather do, dominate your specific area or be one of a million in a saturated area? If you said dominate an area, congratulations, you are one step closer to putting the pieces together.

I’m going to give you just a few pointers to think about while you’re trying to identify what your particular Profitable Niche Markets are. These are to be used as memory joggers, not quite exact niches.

Product/Opportunity/Service: If you’re affiliated with a skin care product your Profitable Niche Market is not the name of your company or product. That would be the saturated area. What you would want to focus on would be some of the benefits of your particular product. Think a little deeper than just “hand cream”, maybe get specific like psoriasis or cuticle treatment. These things are out of my scope but you get where I’m going.

Keyword Research: I’m just assuming you’re marketing online. You must do Keyword Research to find these sweet spots of profits. There are a number of free keyword research tools available. I suggest getting to know how to use them and become familiar with using them daily.

Consistency: This is the big one. You’ve got to be doing something every day in order for you to dominate your Profitable Niche Markets. This way you become an expert in that particular area and your prospects look at you as the place to go for all of their specific needs.

Study: You’ve actually got to know what you’re talking about. Remember you’re in a specific niche with people who have specific needs. That means your prospect is already up to speed and needs to find someone who can take them to the finish line. This is a business, treat it as such and become the expert.

I hope these pointers have helped point you in the right direction. Just remember in order to dominate your Profitable Niche Market stay focused on the benefits of your Product/Opportunity/Service, do your keyword research, be consistent and do your homework. Putting these things together will help you become the go to guy/gal. Thanks, I’ll see you on the Flip-Side.

No comments:

Post a Comment